Targeting: 1% Lookalike audience – Instagram Automatic,ĭemographics: Slovakia, age: 18-65, men, women The campaign has Traffic as its objective and the users are able to land to your profile through the “View Instagram Profile” click-to-action button. Instagram provides you with automatic settings by default. You can set up this type of promotion from within your Instagram business account. Test 1: Gaining Instagram followers via Instagram’s in-app automatic promo (paid) Note that this might cause inaccuracy in the results.
At the time of the experiments, we did not perform any organic actions such as creating new posts, commenting, liking the pictures etc.Īfter the 24hour mark, we compared the number of followers before and after each test. Each campaign ran for 24 hours.īecause you cannot measure the number of new followers in Ads Manager (it is possible in the promotion tab via the Instagram app), we decided to create each test in a separate time frame. Data from prior to converting to business account were not available.įor all campaigns, we’ll be using the same budget of 10€ and we’ll be promoting the same post. The Instagram account used for the experiment was a personal one, so we had to switch it to a business one. The last post made was more than 3 weeks before the test begun. This isn’t a new account, but it was a long time since it had been active.
Setting up the experimentįor our experiment, we used the Instagram account This account shares posts of Slovakia’s beautiful nature. using the automatic settings on your Instagram Accountĭisclaimer: Do bear in mind that the test duration (24 hours) and budget are not typical for validating which method is the most successful one so your results may differ significantly.
By the end of our experiment, we will find out how many followers can be gained by: In this tutorial, we’ll be examing three strategies to find out what actually works, if you want to get followers on Instagram. Instagram itself has started to provide us with Instagram Ads with automatic settings you can manage directly on Instagram. There are many ways how to gain new followers on Instagram. With more than 1 billion monthly active users (brands, influencers and personal accounts) you need to step up your game in order to grow your account and increase your following. Gaining Instagram followers can be quite challenging, especially in 2019.
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